Interview with Tiffany Madison on Blockchain Growth, Gender Inclusion, and Consulting Services

The blockchain landscape is attracting increasing attention as more companies launch ICOs, prompting a focus on the technology’s long‑term viability.

Developers and entrepreneurs must address investor concerns about scalability and inclusivity, and new resources are emerging to help them refine applications and strengthen their value propositions.

In this interview, Tiffany Madison, co‑founder of the global blockchain consulting firm DecentraNet, discusses why the blockchain space now needs guidance and shares insights on the industry’s direction and the importance of diversity.

When asked about a gender‑equality gap, Madison confirms its existence, attributing it to the early male‑dominated advocacy of privacy‑enhancing cryptography, though she notes the situation is improving.

She adds that while a gap remains, the industry is rapidly evolving toward an inclusive culture, with communities actively working to involve women and under‑represented groups.

To attract more women to blockchain, she suggests creating new opportunities beyond technical roles—such as operations, marketing, PR, content development, and media—as the sector matures and disrupts various industries.

Providing platforms, especially inclusive events, is also crucial; organizers can promote female moderators, exemplified by DecentraNet’s d10e event featuring female host Naomi Brokewell.

Focusing on cryptocurrency adoption further drives interest, as user‑friendly wallets and exchanges make the space accessible to economically savvy women.

Reflecting on the early days of crypto in 2016, Madison notes many technologists recognized blockchain’s revolutionary potential but lacked business acumen, leading to a demand for consulting services that DecentraNet now fulfills.

Co‑founders Matt McKibbin, Ted Moskovitz, and Benji Rabhan identified a service gap and launched DecentraNet to help startups scale.

DecentraNet’s mission is to leverage blockchain technology to tackle the world’s biggest challenges, focusing on healthcare, education, good governance, financial inclusion, and clean energy, while connecting clients with a broad network of partners and advisors.

Madison’s personal journey began as Vice President of Coin Congress in 2014, where she realized crypto events were echo chambers and needed fresh industry voices.

She helped create the d10e event, uniting innovators across finance, technology, sharing economy, and future work, aiming to inspire creators shaping the future.

Running d10e reinforced her belief that blockchain, like the internet, can liberate humanity and transform institutions.

Currently, only 5‑7% of cryptocurrency users are women, but Madison expects this to rise as platforms become more user‑friendly over the next five to ten years.

DecentraNet’s notable projects include ImpactPPA, an Ethereum‑based decentralized energy platform improving global energy finance, and DeedCoin, which applies blockchain to real estate to lower broker commissions and integrate crypto payments.

Looking ahead, Madison predicts blockchain will be embedded in every industry, offering higher data security, lower transaction fees, greater transparency, and other benefits, making adoption essential for competitive survival.