Xianyu Technology

Nov 11, 2020 · Industry Insights

How Alibaba’s Double‑11 Tech Stack Powers Record‑Breaking Live Commerce

Alibaba’s Double 11 2023 showcased a suite of cutting‑edge technologies—including the GRTN real‑time transmission network, edge‑AI voice interaction, massive digital infrastructure, AI‑driven smart sample rooms, and 3D virtual home‑decoration live streams—that together delivered sub‑second latency, 30% cost reduction, and unprecedented merchant scalability.