Meituan Technology Team
Nov 9, 2023 · Artificial Intelligence
Deep Contextual Interest Network (DCIN) for CTR Prediction
This article introduces the Deep Contextual Interest Network (DCIN), a novel CTR prediction model that jointly models clicked items, surrounding display context, and position bias through three modules—PCAM, FCFM, and IMM—showing significant offline AUC gains and a 1.5% online CTR improvement.
ABTestingCTRContextualModeling
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