Alibaba Cloud Developer

Nov 14, 2016 · Artificial Intelligence

How Alibaba Boosted Double 11 Sales with Deep Reinforcement Learning

Alibaba’s Double 11 event shattered sales records by leveraging deep reinforcement learning and adaptive online learning in its search and recommendation systems, which increased click‑through rates by 10‑20% and dramatically improved the real‑time shopping experience for hundreds of millions of users.