Fighter's World

Oct 11, 2025 · Industry Insights

OpenAI Launches AI‑Native Distribution War: From Apps to Intent

The article analyzes OpenAI's DevDay 2025 announcements—especially the Apps SDK—and argues that the new AI‑native distribution model flips the traditional app paradigm, turning ChatGPT into a massive intent‑aggregation platform that will reshape competition with Apple, Google, and emerging AI browsers.