Xianyu Technology
Nov 12, 2019 · Cloud Computing
Alibaba's Double 11 2019 Technical Innovations: Live Streaming, AI, Push Platform, and Adaptive Throttling
During Alibaba’s 2019 Double 11, 49 technical teams leveraged cloud‑native systems to hit 10 billion yuan in GMV within 96 seconds and total sales of 268.4 billion yuan, using a sub‑second live‑streaming engine, AI‑driven product recognition, a cloud‑edge push platform that doubled click‑through rates, and an adaptive throttling controller that expanded QPS capacity twentyfold while tripling success rates.
AI Product RecognitionAdaptive ThrottlingCloud Computing
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