Baidu MEUX
Mar 27, 2023 · Product Management
How Baidu FEED Crafted a Year‑End Experience to Boost User Engagement
This case study details Baidu APP’s 2022 FEED year‑end review campaign, outlining its background, design goals, brand‑building strategy, emotional storytelling, and multi‑channel dissemination plan that together strengthen brand perception, forge user connections, and create a memorable visual experience.
Baidu FEEDUX Designbranding
0 likes · 8 min read