58UXD

Dec 5, 2025 · Artificial Intelligence

How AI Powered a 40‑Second Brand Video for China’s “Good Employer” Awards

This case study details how the 58.com UX team used AI tools to create a 40‑second pre‑video for the China Good Employer awards, outlining the visual framework, prompt engineering, segmented generation workflow, and the balance between automation and designer insight.