Nov 23, 2022 · Product Management

Understanding and Estimating Lifetime Value (LTV) in Business: Concepts, Methods, and Applications

This article explains the concept of Lifetime Value (LTV), presents a two‑step estimation method based on purchase pathways, evaluates model accuracy with real data, and discusses practical applications such as acquisition guidance, fine‑grained operations, and product iteration decisions.

CACCustomer Lifetime ValueLTV

0 likes · 7 min read

Understanding and Estimating Lifetime Value (LTV) in Business: Concepts, Methods, and Applications

High Availability Architecture

Jul 29, 2020 · Product Management

A Simple Framework for Evaluating Business Ideas for Z‑Generation Programmers

This article presents a concise three‑question methodology—assessing advantage, genuine interest, and measurable customer return—along with ROI and CAC calculations, to help modern programmers quickly decide whether a business idea is worth pursuing.

CACROIZ generation

0 likes · 10 min read

A Simple Framework for Evaluating Business Ideas for Z‑Generation Programmers