DaTaobao Tech

Apr 14, 2025 · Artificial Intelligence

Taobao AIGC Content Generation: Short Video Production Techniques

Taobao’s Content AI team leverages a proprietary multimodal Mixture‑of‑Experts model to automatically generate short‑form videos—extracting highlights from live streams and creating customized product explainers—using two‑stage CLIP/VideoBLIP training, character‑level timestamps, LLM re‑segmentation and OCR masking, now producing over 100 k daily videos with a 12 % approval boost and notable conversion gains.