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Sohu Tech Products
Sohu Tech Products
Apr 17, 2019 · Artificial Intelligence

CTR Estimation in Recommendation Systems: From Logistic Regression to Deep & Cross Networks

This article reviews the evolution of click‑through‑rate (CTR) estimation models for recommendation ranking, covering logistic regression, feature‑engineering tricks, factorization machines, deep neural networks, wide‑and‑deep architectures, and the Deep & Cross Network, while discussing their strengths, limitations, and future research directions.

Cross NetworkDeep LearningFactorization Machine
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CTR Estimation in Recommendation Systems: From Logistic Regression to Deep & Cross Networks