Data Party THU

Jul 3, 2026 · Artificial Intelligence

Kuaishou’s Recommendation-as-Generation Shatters Content Limits, Boosts Ads

RaG (Recommendation-as-Generation) redefines short‑video recommendation by predicting user interests, converting them into discrete semantic IDs, and generating personalized ads via a multi‑agent pipeline, achieving industrial‑scale deployment for over 400 million daily users and delivering a 1.87 % lift in ad revenue.