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DIRN

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DataFunSummit
DataFunSummit
May 10, 2022 · Artificial Intelligence

Optimizing Fliggy Search Ranking with Product Inclusion Relationships: The DIRN Model

This article presents the DIRN model, which leverages product inclusion graphs and graph‑based embeddings to address the challenges of ranking both single‑item and complex travel products on Fliggy, demonstrating significant CTR, CVR, and GMV improvements through offline experiments and online A/B testing.

AlibabaCTR predictionDIRN
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Optimizing Fliggy Search Ranking with Product Inclusion Relationships: The DIRN Model