Digital Deification

Sep 9, 2026 · R&D Management

Business Semantics Is the Baseline, Ontology the Ceiling: Why FDEs Must Master Both

This article argues that Field Delivery Engineers (FDEs) who lack business semantics understanding become mere button-pushers, while ontology thinking separates executors from solution architects, using concrete factory and multi-system integration examples to show how semantic misalignment causes rework and endless arguments.