Model Perspective
May 24, 2024 · Fundamentals
Why Some Embrace Masks and Others Reject Them: An EPPM-Based Mathematical Model
This article explores how the Extended Parallel Processing Model (EPPM) explains differing mask‑wearing behaviors during the COVID‑19 pandemic, presents a simple mathematical model quantifying threat and efficacy perceptions, and derives practical public‑health insights from the analysis.
Extended Parallel Process Modelbehavioral modelingmathematical modeling
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