Jun 13, 2024 · Artificial Intelligence

How LLMs Are Redefining Recommender Systems for JD Union Ads

This article surveys the impact of large language models on recommendation systems, outlines generative recommender architectures, discusses challenges of JD Union advertising, presents a semantic‑ID based solution with training and inference details, and reports offline and online experimental results.

AILLMRecommendation Systems

0 likes · 22 min read

How LLMs Are Redefining Recommender Systems for JD Union Ads

JD Tech Talk

Jun 13, 2024 · Artificial Intelligence

Generative Recommender Systems for JD Affiliate Advertising: Architecture, Methods, and Experimental Evaluation

This article surveys how large language models can reshape recommendation systems, describes the four-stage generative pipeline, details item representation techniques such as semantic IDs, presents a JD affiliate advertising use case with offline and online experiments, and outlines future optimization directions.

LLMcold startgenerative recommender

0 likes · 25 min read

Generative Recommender Systems for JD Affiliate Advertising: Architecture, Methods, and Experimental Evaluation