instant interest

DataFunTalk

Jul 24, 2021 · Artificial Intelligence

Instant Interest Reinforcement and Extension for Taobao Detail Page Distribution

This article presents the mechanisms of Taobao’s detail‑page full‑network distribution, introducing background, scenario description, and a series of algorithmic explorations—including CIDM, DTIN, and Tri‑tower models—that leverage the main product (trigger) to reinforce users’ instant interests, improve recall, coarse‑ranking, and fine‑ranking performance, and achieve notable online metric gains.