Alimama Tech

Oct 12, 2022 · Cloud Computing

Dynamic Compute Allocation for Alibaba Advertising Engine: Design, Implementation, and Experiments

The paper describes a green‑computing‑focused system for Alibaba Mama’s display ad engine that dynamically reallocates CPU cores among services by offline analysis of response‑time, concurrency and RPM data, enabling up to 3 % revenue gains while reducing operational cost.