Applying Epsilon‑Greedy Bandit Algorithm for Content Delivery Optimization at DiDi

DiDi applied the epsilon‑greedy bandit algorithm integrated with its CMS to optimize ad placement across 600 slots, using quality scores, traffic sampling, and a drag‑and‑drop UI, which boosted CTR from 1.35% to 13.43% and unique visitors by 686%, demonstrating data‑driven growth beyond simple A/B testing.

Content OptimizationData-drivenEpsilon-Greedy

0 likes · 10 min read

Applying Epsilon‑Greedy Bandit Algorithm for Content Delivery Optimization at DiDi

iQIYI Technical Product Team

Aug 16, 2019 · Industry Insights

How Interactive Video Ads Are Redefining Brand Engagement – Insights from iQIYI’s White Paper

iQIYI’s newly released interactive video advertising white paper outlines the market background, classification, creation techniques, and performance metrics of interactive video ads, showcasing how immersive two‑way ad experiences can boost brand communication and set new industry standards.

AdvertisingInteractive VideoiQIYI

0 likes · 5 min read