From Text to Images: Building Multi‑Modal Product Search with Elasticsearch Serverless
The article explains how modern e‑commerce search is evolving from simple keyword matching to multi‑modal retrieval, outlines a generic architecture that combines text and image embeddings, describes vector similarity metrics and quantization techniques, and demonstrates how Elasticsearch Serverless and Alibaba Cloud AI Search Platform enable a low‑cost, fully managed end‑to‑end multi‑modal product search solution.
