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May 3, 2023 · Artificial Intelligence
Causal Inference for Incentive and Supply‑Demand Optimization in Tencent Weishi
This article presents a comprehensive overview of applying causal inference techniques to Tencent Weishi's cash incentive and video supply‑demand optimization, detailing business modeling, algorithmic frameworks, treatment representations, constrained multivariate causal models, experimental evaluations, and practical deployment insights.
Machine Learningcausal inferenceincentive optimization
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