NetEase Yanxuan

NetEase Yanxuan Technology Product Team

Apr 19, 2021 · Artificial Intelligence

Smart Creative: Automated Advertising Content Generation at NetEase Yanxuan

Smart Creative at NetEase Yanxuan uses algorithmic templates to automatically generate personalized ad images and videos from product data, selecting colors, aesthetics, and sizes, reducing manual cost and boosting revenue across DSP, recommendation, and search advertising.

AI marketingNetEase Yanxuanalgorithmic advertising

0 likes · 8 min read

Smart Creative: Automated Advertising Content Generation at NetEase Yanxuan

NetEase Yanxuan Technology Product Team

Oct 28, 2020 · Product Management

Three General Principles for B2B Product Design: A Case Study from NetEase Yanxuan

Drawing from NetEase Yanxuan’s experience, the article outlines three universal B2B design principles: define clear system boundaries and ownership, enforce order through universal interaction rules as scale grows, and prioritize abstract rule‑based capabilities over mere process digitization to create scalable, adaptable solutions.

B2B productsInventory ManagementNetEase Yanxuan

0 likes · 9 min read

Three General Principles for B2B Product Design: A Case Study from NetEase Yanxuan