Alibaba Cloud Developer

Dec 5, 2018 · Artificial Intelligence

How AI Optimizes E‑Commerce ‘Bundle‑Buy’ with Graph Embedding & Knapsack

This article explains how Alibaba's search team leverages AI techniques such as graph embedding, scenario‑based recommendation, and a multiple‑choice knapsack model to intelligently select complementary items during the Double Eleven shopping festival, balancing price constraints, user experience, and conversion efficiency.