JD Tech Talk

Jul 23, 2025 · Artificial Intelligence

Causal Inference + LLMs: Transforming E‑Commerce Pricing Strategies

This article describes how integrating causal inference with large language models and Retrieval‑Augmented Generation can automate and explain e‑commerce product pricing, detailing the three‑step workflow, reinforcement‑learning rewards, experimental results, and future directions for end‑to‑end RAG‑LLM training.