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rental marketplace

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58UXD
58UXD
Sep 10, 2020 · Product Management

How Designers Drove 58.com’s Rental Direct‑Push Success: From User Insights to Product Innovation

This case study explains how designers at 58.com leveraged user research, market segmentation, and innovative UX strategies—such as exclusive spaces, tiered thresholds, rights design, and intelligent matching—to create a zero‑intermediary rental service that boosted conversion rates by 8% and connection rates nearly eightfold.

UX Designdesign case studyproduct strategy
0 likes · 10 min read
How Designers Drove 58.com’s Rental Direct‑Push Success: From User Insights to Product Innovation