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rural market

3 articles · Page 1 of 1
58UXD
58UXD
Jan 17, 2022 · Fundamentals

How 58 Local Revamped Its UI for Rural Users: Localization Design Secrets

This article explains how 58 Local leveraged localized visual and textual cues, upgraded icons, refined reading experiences, and introduced adaptive font sizes to create a more relevant and user‑friendly product for lower‑tier cities and older users.

LocalizationUI designproduct design
0 likes · 7 min read
How 58 Local Revamped Its UI for Rural Users: Localization Design Secrets
58UXD
58UXD
Mar 25, 2020 · Product Management

Boosting Rural Market Traffic: A Product Management Case Study on User‑Centric Design

This case study examines how deep user research and a targeted attention‑model redesign dramatically increased traffic conversion for 58 Tongzhen’s rural‑town platform, revealing the habits, preferences, and social dynamics of lower‑tier market users and outlining practical optimization steps.

Case studyattention modelproduct design
0 likes · 7 min read
Boosting Rural Market Traffic: A Product Management Case Study on User‑Centric Design