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Search Personalization

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Airbnb Technology Team
Airbnb Technology Team
Aug 4, 2026 · Artificial Intelligence

How Airbnb Uses a Transformer Sequence Model to Personalize Search by Learning Guest Journeys

Airbnb built a Transformer‑based sequence model that encodes years of guest behavior—including long‑term bookings and short‑term browsing—to deliver timely, personalized search results, achieving up to 3.78% overall ranking improvement and significant gains in bookings and clicks.

AirbnbSearch PersonalizationSequence Modeling
0 likes · 12 min read
How Airbnb Uses a Transformer Sequence Model to Personalize Search by Learning Guest Journeys
ByteDance SE Lab
ByteDance SE Lab
Jul 13, 2026 · Artificial Intelligence

How Viking AI Search Uses Personalization to Boost Conversion

Viking AI Search enhances user‑centric results by first ensuring keyword relevance, then adjusting recall and ranking with item popularity scores and personalized interest tags, offering configurable weak or strong interventions that let developers quickly add effective, controllable personalization without building complex models.

E-commerceSearch PersonalizationViking AI
0 likes · 8 min read
How Viking AI Search Uses Personalization to Boost Conversion