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58UXD
58UXD
Jun 15, 2020 · Product Management

How 58 Local Revamped Its Second‑Hand Car Page to Boost Conversions

This case study details how 58 Local identified outdated page issues, used anthropomorphic service scenarios, analyzed competitors, built a decision‑model for rural car buyers, redesigned interaction flows, and achieved a 20% lift in connection rate and notable revenue growth.

Decision ModelProduct DesignUX case study
0 likes · 7 min read
How 58 Local Revamped Its Second‑Hand Car Page to Boost Conversions
58 Tech
58 Tech
Mar 30, 2020 · Artificial Intelligence

Embedding Techniques for Advertising Recall and Ranking in a Second-Hand Car Platform

This article details the commercial strategy team's exploration of embedding technologies for a second‑hand car platform, covering mainstream embedding methods, their application in advertising recall and ranking pipelines, system architecture, model optimizations, evaluation results, and future directions.

AdvertisingDSSMDeep Learning
0 likes · 22 min read
Embedding Techniques for Advertising Recall and Ranking in a Second-Hand Car Platform