Alimama Tech
Oct 22, 2025 · Information Security
How Alibaba’s Secure Data Hub Enables Privacy‑Preserving Advertising Collaboration
Alibaba’s Secure Data Hub (SDH) leverages MPC, differential privacy and PPML to create a compliant data clean‑room for advertisers, allowing multi‑party data collaboration without exposing raw user data, thereby enhancing privacy, trust and efficiency in the advertising ecosystem.
Differential PrivacyMPCadvertising analytics
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