58UXD
Nov 26, 2020 · Product Management
How Redesigning 58.com’s Web Chat Boosted User Engagement and Conversion
This case study details the redesign of 58.com’s web‑based instant messaging tool, outlining the background, new design goals, implementation steps, visual and interaction upgrades, componentization, customization options, and the resulting improvements in reply‑read ratios and overall user experience.
Case StudyProduct DesignUX redesign
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