China AIGC Application Panorama Report: Market Size, Trends, and Opportunities

Current Landscape

At the China AIGC Industry Summit, the "China AIGC Application Panorama Report" was unveiled, providing a comprehensive view of the burgeoning AIGC market across software apps, smart terminals, and embodied intelligence.

The Chinese AIGC application market is expected to reach 200 billion RMB this year and trillion‑scale by 2030 .

About 80% of B‑end products have achieved revenue, while nearly 50% of C‑end products remain free‑to‑use.

AI‑native applications account for roughly 57% of the market, surpassing X+AI solutions.

Multimodal applications represent 48% of offerings, indicating a strong growth trend.

Product success hinges on matching scenarios with technology maturity, while investment resources are increasingly concentrated on leading players.

Investment Landscape

Recent financing rounds show significant capital inflow, with companies like Zhipu AI securing over 2.5 billion RMB and Kimi AI raising more than 1 billion USD in Series A, indicating a shortening path to unicorn status.

Investment is shifting toward the model layer, creating a snowball effect that concentrates resources on top players and emphasizes application‑level opportunities.

Business Models

For B‑end products, revenue models are clear—primarily subscription and pay‑per‑use—resulting in over 80% of products generating income despite representing only 31% of the total.

Conversely, C‑end products, dominated by intelligent assistants and image‑generation tools, enjoy large user bases but most lack clear monetization, with nearly half offering no revenue model.

Application Types

AIGC products are split between AI‑native (built entirely on generative AI) and X+AI (traditional products augmented with AI), with AI‑native accounting for about 57% of the market.

Based on model sourcing, applications fall into three categories: self‑developed foundational models, self‑built vertical models, and API‑based integration, with vertical models currently leading the market.

Technology Adoption

Text generation dominates (over 44%), followed by image generation (≈29%). Audio generation slightly exceeds video generation, while 3D generation remains under 3%.

Multimodal capabilities—handling two or more data modalities—have already reached 48% of applications, indicating substantial growth potential.

Player & Product Distribution

The market comprises seven major AIGC tracks, split into mature sectors (marketing, retail, education, film, office collaboration) with clear business models, and emerging sectors (gaming, healthcare) where technology is still maturing.

Over 90% of AI applications are software‑based; AI hardware is emerging but has yet to achieve a breakthrough comparable to the iPhone.

Geographically, Beijing, Shanghai, Hangzhou, and Shenzhen host the majority of AIGC products, with Beijing leading in both internet and AI‑2.0 companies.

Opportunities & Growth Stages

The commercialization process is divided into three phases: 2024‑2027 (product landing), 2028‑2029 (mature business models), and post‑2030 (scale profitability).

By 2028, video generation and multimodal tech will accelerate AGI progress.

Post‑2030, AIGC products are expected to possess eight human‑like abilities (read, write, listen, speak, see, draw, think, act).

Market size forecasts: 200 billion RMB in 2024, surpassing a trillion RMB by 2026, and reaching a trillion‑scale by 2030 with a CAGR exceeding 30% from 2024‑2028.

2024 Notable AIGC Companies & Products

The report lists 50 leading AIGC enterprises and 40 flagship products, providing a concrete reference for stakeholders.

The authors hope the list offers an objective perspective on China’s AIGC trends and serves as a valuable reference in the ongoing AI revolution.