Why ROI Should Drive AI Adoption in Finance, Not the Tech Race
This Tencent Research Institute and KPMG report examines large-model AI deployment in the financial sector, stressing that success hinges on ROI-driven strategies rather than a technology-for-technology's-sake race, and offers practical, forward-looking guidance on model building, scenario application, and digital transformation for financial institutions.
This report, jointly authored by Tencent Research Institute and KPMG based on in-depth research of financial institutions and cutting-edge practice analysis, emphasizes that the key to current AI applications is not getting caught in a “AI for AI’s sake” technology race, but returning to the business-serving essence of technology—using return on investment (ROI) as the metric to calibrate application paradigms and optimize implementation paths. It focuses on the practical deployment and future trends of large-model technology in finance, deeply analyzes the core challenges and response strategies in model construction and scenario application within the financial industry, and provides both practical and forward-looking references for financial institutions to formulate AI strategies and drive digital-intelligent transformation.
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