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Tencent Advertising Technology
Tencent Advertising Technology
Nov 22, 2022 · Artificial Intelligence

Tencent Advertising Multimedia AI: Systems, Technologies, and Business Applications

The article presents Tencent Advertising's comprehensive multimedia AI platform—including content understanding, intelligent creation, automated review, fingerprinting, and a large multimodal model—detailing their architectures, key techniques, and the significant performance and efficiency gains achieved across the ad ecosystem.

Ad Generationadvertising AIautomated review
0 likes · 18 min read
Tencent Advertising Multimedia AI: Systems, Technologies, and Business Applications
DataFunSummit
DataFunSummit
Jul 25, 2022 · Artificial Intelligence

Intelligent Creative System at Hello: Business Background, Architecture, Implementation, and Reflections

This article presents Hello's Intelligent Creative project, detailing its business motivations, system architecture, algorithmic choices such as seq2seq, VAE, GAN, and pre‑trained models, the implementation of material libraries, tagging, recall strategies, a creative racing model, performance gains, and future challenges.

AIAd GenerationCTR prediction
0 likes · 16 min read
Intelligent Creative System at Hello: Business Background, Architecture, Implementation, and Reflections