BestHub
Sign in
Tagged articles

Advertising Platform

11 articles · Page 1 of 1
Alibaba International Intelligent Technology
Alibaba International Intelligent Technology
Mar 27, 2026 · Artificial Intelligence

How AI Agents Transform International Advertising Platforms

The article analyzes the characteristics of large language models, outlines three evolution directions—interaction redesign, creative productivity, and intelligent ad operations—and details Lazada's multi‑agent architecture, design principles, workflow, and evaluation metrics for deploying AI agents that automate and optimize ad‑campaign management.

AI AgentAdvertising PlatformChatbot
0 likes · 33 min read
How AI Agents Transform International Advertising Platforms
iQIYI Technical Product Team
iQIYI Technical Product Team
Sep 11, 2025 · Databases

How StarRocks Unified Data Warehouse Simplified Our Multi-Source Advertising Platform

This article explains how the Tianji advertising platform consolidated heterogeneous MySQL, ClickHouse, and TiDB data sources into a single StarRocks data warehouse, addressing data silos, real‑time performance, and query complexity while improving accuracy, latency, and development efficiency.

Advertising PlatformData WarehouseDatabase Migration
0 likes · 15 min read
How StarRocks Unified Data Warehouse Simplified Our Multi-Source Advertising Platform
DataFunTalk
DataFunTalk
Jul 19, 2024 · Artificial Intelligence

Underlying Logic and Multi‑Agent Architecture of AI Agents in Baidu's Commercial Advertising Platform

The article explains how Baidu's commercial advertising platform leverages generative AI agents—covering their core capabilities of understanding, planning, execution, and persona—to overcome challenges such as hallucination and integration, describing a multi‑layer architecture, key technologies, real‑world case studies, and the resulting performance and operational benefits.

AI agentsAdvertising PlatformLLM memory
0 likes · 18 min read
Underlying Logic and Multi‑Agent Architecture of AI Agents in Baidu's Commercial Advertising Platform
Baidu Tech Salon
Baidu Tech Salon
May 20, 2024 · Artificial Intelligence

Boosting Ad Efficiency with Baidu’s Multi‑Agent AI Architecture

In the AI‑native era, Baidu's ad platform adopts a multi‑agent architecture that combines large and small LLMs, SOP‑driven workflows, long‑term memory, and vector databases to achieve high query accuracy, low latency, and significant business gains while tackling challenges such as hallucination, planning, execution, and personalization.

AI agentsAdvertising PlatformIndustry Insights
0 likes · 18 min read
Boosting Ad Efficiency with Baidu’s Multi‑Agent AI Architecture
Inke Technology
Inke Technology
Nov 24, 2023 · Backend Development

Building a Scalable Overseas Ad Platform: Architecture, Permissions & Automation

To support rapid overseas expansion, the article outlines a comprehensive backend architecture—including management, data ingestion, device tracking, attribution, and offline tasks—while detailing fine-grained user permission controls, automated product onboarding, batch ad creation, and server‑side attribution workflows, plus future enhancements.

Advertising PlatformData pipelinesbackend
0 likes · 12 min read
Building a Scalable Overseas Ad Platform: Architecture, Permissions & Automation
NetEase Media Technology Team
NetEase Media Technology Team
Nov 17, 2022 · Backend Development

Design and Evolution of NetEase Advertising Engine Platform

NetEase’s advertising engine platform evolved from a monolithic, high‑concurrency system handling over a billion daily requests into a layered, distributed architecture that unifies indexing, billing, user‑tagging, and monitoring services, leverages Elasticsearch and custom extensions for fast retrieval, and plans further upgrades such as a custom retrieval kernel and Go‑based services.

Advertising PlatformBackend ArchitectureIndexing Service
0 likes · 21 min read
Design and Evolution of NetEase Advertising Engine Platform
Meituan Technology Team
Meituan Technology Team
Mar 3, 2022 · Backend Development

Meituan Waimai Advertising Engine Platform Engineering Practice – Part 1

Meituan Waimai’s advertising engine team built a platformized solution that standardizes business capabilities, data handling, and development workflow through reusable Action/Stage units, a unified context container, and a robust scheduling engine, achieving 28% faster development, over 65% Action reuse, and improved quality and stability.

Advertising PlatformDAG schedulingbackend engineering
0 likes · 38 min read
Meituan Waimai Advertising Engine Platform Engineering Practice – Part 1
58 Tech
58 Tech
Aug 19, 2020 · Backend Development

Design and Implementation of a Testing Quality System for the 58.com SSP Advertising Platform

The article details the architecture of 58.com’s SSP advertising platform, identifies three key reliability challenges—data consistency, interface regression, and storage synchronization—and presents a three‑layer testing quality system comprising web‑layer validation, service‑layer automated testing, and data‑layer monitoring with concrete tools and future improvement plans.

Advertising PlatformAutomationMonitoring
0 likes · 14 min read
Design and Implementation of a Testing Quality System for the 58.com SSP Advertising Platform
DataFunTalk
DataFunTalk
Nov 21, 2019 · Backend Development

Design and Architecture of a High‑Performance Commercial Advertising Platform

This article presents a comprehensive overview of the technical architecture behind a commercial advertising platform, covering business fundamentals, microservice migration, service governance, distributed storage, real‑time billing, and large‑scale reporting, and explains the practical engineering choices made at Alibaba.

Advertising PlatformCloud NativeDistributed Databases
0 likes · 17 min read
Design and Architecture of a High‑Performance Commercial Advertising Platform