auction | BestHub

Zhuanzhuan Tech

Sep 26, 2024 · Artificial Intelligence

Pricing Strategy and Model Evolution for Second‑Hand Phone Auctions in ZhaiZhai TOB Marketplace

This article examines the characteristics of ZhaiZhai's B2B auction scenario, defines core pricing metrics, presents a step‑by‑step methodology for determining optimal starting prices, reviews early practices and their shortcomings, and details the current modular machine‑learning model architecture that improves transaction rates and reduces price premiums for second‑hand smartphones.

Algorithmauctione-commerce

0 likes · 29 min read

Pricing Strategy and Model Evolution for Second‑Hand Phone Auctions in ZhaiZhai TOB Marketplace

Alimama Tech

Jul 2, 2024 · Artificial Intelligence

NeurIPS 2024 Competition: Auto-Bidding in Large-Scale Auctions

The 2024 NeurIPS Competition, organized by Peking University's PAAI lab and Alibaba‑Mama, challenges teams to build auto‑bidding agents—using generative models for the AIGB Track or handling uncertainty for the General Track—to maximize ad performance in large‑scale auctions, with registration open until August 8 and prize pools up to $6,000 per track.

Auto-BiddingGenerative ModelsNeurIPS

0 likes · 4 min read

NeurIPS 2024 Competition: Auto-Bidding in Large-Scale Auctions

JD Tech Talk

Apr 25, 2024 · Artificial Intelligence

Evolution of JD Recommendation Advertising Ranking and Auction Mechanisms

This article reviews the evolution of JD’s recommendation advertising ranking mechanism, covering its economic auction origins, challenges of multi‑material valuation, user interest uncertainty, and multi‑item auction fairness, and describes AI‑driven solutions such as deep auction models and reinforcement‑learning‑based ListVCG.

RankingRecommendation systemsadvertising

0 likes · 19 min read

Evolution of JD Recommendation Advertising Ranking and Auction Mechanisms

JD Retail Technology

Apr 15, 2024 · Artificial Intelligence

Design and Evolution of JD.com Recommendation Advertising Ranking Auction Mechanism

The article analyzes JD.com's recommendation advertising ranking auction mechanism, detailing its objectives, challenges in traffic value estimation, user interest exploration, and multi‑item auction fairness, and describing the technical evolution from traditional auctions to deep‑learning‑driven solutions.

Rankingadvertisingauction

0 likes · 18 min read

Design and Evolution of JD.com Recommendation Advertising Ranking Auction Mechanism

Alimama Tech

Apr 19, 2023 · Artificial Intelligence

Potential Generalized Second Price (PGSP) Auction for Augmented Advertising

This paper proposes a two‑stage Potential Generalized Second Price auction for augmented ads, ranking guide ads by expected welfare from their linked second‑step ads, shifting billing to the second click to eliminate free‑riding, and demonstrates via offline and online experiments on Taobao that it boosts click‑through, revenue, and GMV while lowering CPC.

advertisingauctione-commerce

0 likes · 16 min read

Potential Generalized Second Price (PGSP) Auction for Augmented Advertising

DataFunSummit

Apr 12, 2022 · Artificial Intelligence

Intelligent Auction Mechanisms for Alibaba Display Advertising: AIDA Framework, Deep GSP, and Neural Auction

This article presents the evolution of Alibaba's display advertising auction mechanisms, introducing the AIDA decision‑allocation framework, the Deep GSP multi‑objective smart auction, and the end‑to‑end Neural Auction, while discussing their economic theory, engineering platformization, business impact, and future research directions.

AIadvertisingauction

0 likes · 18 min read

Intelligent Auction Mechanisms for Alibaba Display Advertising: AIDA Framework, Deep GSP, and Neural Auction

Alimama Tech

Apr 6, 2022 · Artificial Intelligence

Intelligent Auction Mechanisms for Alibaba Display Advertising: AIDA Framework, Deep GSP, and Neural Auction

Alibaba’s AIDA framework combines a bidding‑agent layer and a novel auction layer—Deep GSP and Neural Auction—to allocate display ads across its ecosystem, achieving incentive‑compatible, multi‑objective optimization, higher ROI, and scalable deployment via TensorFlow‑based platform services.

advertisingauctiondeep learning

0 likes · 16 min read

DataFunSummit

Mar 3, 2022 · Artificial Intelligence

Sequence Optimization, Context-Aware CTR Re-Estimation, and Session-Level Auction for JD Advertising Ranking

The article presents JD's technical evolution for advertising ranking, covering technology selection for recommendation ad sorting, context‑aware CTR re‑estimation, reinforcement‑learning‑based sequence optimization, and a session‑level auction mechanism that together improve monetization efficiency and long‑term user value.

Rankingadvertisingauction

0 likes · 18 min read

Sequence Optimization, Context-Aware CTR Re-Estimation, and Session-Level Auction for JD Advertising Ranking