Digital Planet
Nov 14, 2026 · Industry Insights
Baixiang's 100-to-3 Flavor Funnel: Why Product-Only Innovation Resets Yearly
Baixiang collects over 100 flavor ideas annually but only 2-3 reach nationwide shelves; the bottleneck isn't filtering but that user feedback only changes product specs, not service or resource allocation, leaving the company restarting from zero each year despite reusable process parameters.
Baixianginnovation funnelinstant noodles
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