Digital Planet
Jun 4, 2026 · Industry Insights
Why Are Baijiu Makers Cutting Production While Drink Giants Invest Billions to Expand?
In 2025 Chinese baijiu output fell 12.1% to 354.9 million kl with many firms cutting or halting production, while Nongfu Spring, Dongpeng Energy Drink and Yuanqi Forest poured over 25 billion CNY into new capacity, a divergence explained by a digital‑data gap that drives supply‑chain decisions and growth strategies.
BaijiuBeverageChina
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