Data Integration and Governance

Oct 10, 2026 · Big Data

Atomic, Derived, and Composite Metrics: Building a Consistent Metric System

This article explains the three-layer metric hierarchy—atomic, derived, and composite metrics—with e-commerce examples, shows how to define each layer, highlights four common pitfalls like mismatched granularities and ratio averaging, and outlines a five-step process to build a governed metric system from scratch.