Tencent Advertising Technology
Jul 17, 2024 · Artificial Intelligence
Ads Recommendation in a Collapsed and Entangled World: Tencent's Innovations in Feature Encoding, Dimensional Collapse Mitigation, and Interest Disentanglement
This article summarizes Tencent Advertising's recent research on recommendation models, covering comprehensive feature encoding techniques, solutions to embedding dimensional collapse through multi‑embedding paradigms, and novel methods such as STEM and AME to disentangle conflicting user interests across multiple tasks.
dimensional collapseembeddingfeature encoding
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