vivo Internet Technology
Jun 21, 2023 · Game Development
Post‑Darwin Method for Game Business Effect Evaluation Using Stratified Sampling
The paper presents the ‘Post‑Darwin’ evaluation framework, which uses stratified sampling to compare participants and non‑participants across uniform payment layers, overcoming uneven user distributions and the lack of viable A/B tests in game‑business effect analysis, and demonstrates its effectiveness through real‑world promotional and reservation case studies.
business metricsdata analysiseffect evaluation
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