Tencent Advertising Technology

Jun 2, 2020 · Artificial Intelligence

Turning Ad Click Sequences into Age & Gender Predictions with Transformers

This article shares a competition winner's step‑by‑step solution for predicting user age and gender from ad click sequences, treating IDs as words, using word2vec embeddings, a custom transformer‑LSTM model, dual‑task loss, and weight‑search post‑processing.