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Suning Design
Suning Design
Mar 29, 2017 · Product Management

Why Some Interactive E‑Commerce Campaigns Succeed: Design, Value, and User Experience

This article analyses dozens of Chinese e‑commerce interactive marketing campaigns, comparing their design styles, value propositions, user‑experience patterns and technical tricks to explain why certain activities attract and retain users while others fail.

campaign strategydesign analysise-commerce
0 likes · 13 min read
Why Some Interactive E‑Commerce Campaigns Succeed: Design, Value, and User Experience
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