JD Retail Technology

Feb 25, 2025 · Artificial Intelligence

How JD’s “JingDianDian” AI Platform Revolutionizes E‑commerce Content Creation

JD Retail’s self‑built AIGC platform ‘JingDianDian’ leverages multimodal diffusion models, ControlNet, RAG and reinforcement learning to automatically generate high‑quality product images, videos and marketing copy, cutting production time from days to seconds, slashing costs by over 99% for more than 350 k merchants.