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DataFunSummit
DataFunSummit
Mar 26, 2024 · Fundamentals

User Profile Tagging: Construction, Feature Processing, and Evaluation

This article systematically explains the fundamentals of user profile tags, covering basic attribute tags, business and strategy-oriented tags, detailed feature processing methods such as anomaly handling, time decay, and smoothing, and provides evaluation metrics for cohesion and stability, supplemented by a practical Q&A session.

KPI alignmentRFM modelfeature engineering
0 likes · 12 min read
User Profile Tagging: Construction, Feature Processing, and Evaluation
Data Thinking Notes
Data Thinking Notes
Oct 24, 2023 · Big Data

Unlocking Retail Success: Key Data Metrics and Analysis Methods for the New Era

This article explores how retailers can leverage big‑data analytics across people, products, and places—both offline and online—to build comprehensive indicator systems, apply methods like ABC, RFM, association and funnel analysis, and drive smarter decision‑making in the evolving retail landscape.

ABC analysisBig DataCustomer Segmentation
0 likes · 9 min read
Unlocking Retail Success: Key Data Metrics and Analysis Methods for the New Era
Data Thinking Notes
Data Thinking Notes
Aug 21, 2023 · Product Management

How User Profiling Drives Personalized Marketing and Product Innovation

This article explains the fundamentals, principles, methodologies, and practical applications of user profiling, covering core concepts such as user characteristics, behavior, preferences, needs, and value, the data collection-to-model pipeline, common models like RFM, clustering, association rules, text mining, and how these insights enable personalized recommendation, precise marketing, brand management, service optimization, CRM, market research, and product innovation.

RFM modelSentiment Analysisassociation rules
0 likes · 14 min read
How User Profiling Drives Personalized Marketing and Product Innovation
Python Programming Learning Circle
Python Programming Learning Circle
Jun 4, 2020 · Fundamentals

Superstore Sales Data Analysis: From Data Preprocessing to RFM Modeling

This article presents a comprehensive analysis of a global supermarket's four‑year sales dataset, covering data collection, preprocessing, exploratory visualizations, sales, quantity, profit, market segmentation, product performance, customer segmentation, RFM modeling, and actionable recommendations to improve revenue and customer retention.

RFM modelRetail analyticsSales Forecasting
0 likes · 27 min read
Superstore Sales Data Analysis: From Data Preprocessing to RFM Modeling
21CTO
21CTO
Jan 6, 2016 · Artificial Intelligence

How to Build an End‑to‑End Marketplace Recommendation System: Product, Algorithms & Implementation

This article walks through designing and implementing a full‑stack recommendation system for 58转转, covering product frameworks, user and item profiling, RFM modeling, personalized tagging, classification‑based and collaborative‑filtering approaches, and practical deployment tips.

RFM modelclassificationcollaborative filtering
0 likes · 8 min read
How to Build an End‑to‑End Marketplace Recommendation System: Product, Algorithms & Implementation