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Baidu MEUX
Baidu MEUX
Mar 31, 2022 · Product Management

Bridging the Digital Divide: Key Takeaways from China’s Senior‑Friendly & Accessibility Design Forum

The March 24 online forum co‑hosted by Baidu MEUX and the Information Accessibility Society highlighted the current state of app accessibility in China, presented expert research on senior‑friendly design, and outlined concrete actions—ranging from expanding retrofitting to user‑centered standards—to foster an inclusive digital ecosystem for older adults and people with disabilities.

Mobile AppsProduct DesignUser Research
0 likes · 9 min read
Bridging the Digital Divide: Key Takeaways from China’s Senior‑Friendly & Accessibility Design Forum
DaTaobao Tech
DaTaobao Tech
Feb 9, 2022 · User Experience Design

How Taobao Redefined Shopping for Seniors: The ‘Elder Mode’ Design Journey

Taobao’s senior‑friendly “Elder Mode” redesign tackles the challenges of an aging population by enlarging fonts, simplifying information, adding voice search, creating a walking‑based game, and implementing seamless version switching, all backed by extensive user research, technical solutions, and A/B experiments to improve the digital shopping experience for older users.

A/B testingmobile UIproduct customization
0 likes · 21 min read
How Taobao Redefined Shopping for Seniors: The ‘Elder Mode’ Design Journey