Design and Optimization of Tencent Advertising Log Data Lake Using Iceberg, Spark, and Flink
The article details how Tencent Advertising re‑architected its massive log pipeline by consolidating heterogeneous real‑time and offline logs into an Iceberg‑based data lake, introducing multi‑level partitioning, Spark and Flink ingestion, and numerous performance and cost optimizations for scalable big‑data analytics.
