Tagged articles

online A/B test

5 articles · Page 1 of 1
Tencent Advertising Technology
Tencent Advertising Technology
Aug 8, 2026 · Artificial Intelligence

V-STAR: A Value‑Driven Reinforcement Learning Paradigm for Generative Recommendation

The paper identifies a structural mismatch between probability‑driven beam search and reward‑driven RL fine‑tuning in generative recommendation, proposes V-STAR with value‑guided efficient decoding (VED) and sibling‑wise GRPO to align decoding and optimization, and demonstrates superior offline and online performance through extensive experiments and ablations.

Offline EvaluationV‑STARgenerative recommendation
0 likes · 13 min read
V-STAR: A Value‑Driven Reinforcement Learning Paradigm for Generative Recommendation
Alibaba International Intelligent Technology
Alibaba International Intelligent Technology
Nov 21, 2025 · Artificial Intelligence

Can Recommendation Ranking Models Follow the LLM Scaling Law? Introducing GPSD for Scalable Transformers

The paper analyzes why enlarging discriminative recommendation models leads to severe over‑fitting, proposes a two‑stage Generative Pretraining for Scalable Discriminative Recommendation (GPSD) that freezes sparse embeddings, and demonstrates across massive e‑commerce data, public benchmarks, and production A/B tests that the approach restores the classic scaling‑law behavior where larger models consistently improve performance.

Transformergenerative pretrainingonline A/B test
0 likes · 15 min read
Can Recommendation Ranking Models Follow the LLM Scaling Law? Introducing GPSD for Scalable Transformers
JD Retail Technology
JD Retail Technology
Jul 1, 2024 · Artificial Intelligence

Generative Recommendation Systems for JD Alliance Advertising: Design, Implementation, and Evaluation

This article surveys how large language models reshape recommendation systems, details a generative recommender framework for JD Alliance ads—including item representation, model input, training, and inference—presents extensive offline and online experiments, and discusses future optimization directions.

JD AllianceLLMOffline Evaluation
0 likes · 25 min read
Generative Recommendation Systems for JD Alliance Advertising: Design, Implementation, and Evaluation
JD Tech Talk
JD Tech Talk
Jun 13, 2024 · Artificial Intelligence

Generative Recommender Systems for JD Affiliate Advertising: Architecture, Methods, and Experimental Evaluation

This article surveys how large language models can reshape recommendation systems, describes the four-stage generative pipeline, details item representation techniques such as semantic IDs, presents a JD affiliate advertising use case with offline and online experiments, and outlines future optimization directions.

LLMOffline EvaluationSemantic ID
0 likes · 25 min read
Generative Recommender Systems for JD Affiliate Advertising: Architecture, Methods, and Experimental Evaluation
Kuaishou Tech
Kuaishou Tech
Oct 21, 2022 · Artificial Intelligence

Real-time Short Video Recommendation on Mobile Devices: System Design, Model Architecture, and Experimental Evaluation

The paper presents a lightweight on‑device re‑ranking system for short‑video recommendation that leverages real‑time user feedback and context‑aware generative ranking, detailing its architecture, feature engineering, beam‑search optimization, and both offline and online experimental results showing significant performance gains.

Context-Awarebeam searchfeature engineering
0 likes · 12 min read
Real-time Short Video Recommendation on Mobile Devices: System Design, Model Architecture, and Experimental Evaluation