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流利说 Design Team
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流利说 Design Team

Design for language learning, design for fun! Designers who can’t read this English, please download the “流利说® English” app. :P

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Recent Articles

Latest from 流利说 Design Team

8 recent articles
流利说 Design Team
流利说 Design Team
May 26, 2021 · Product Management

Turning Simple Check‑In Features into Powerful Growth Engines at Liulishuo

This case study reveals how Liulishuo’s design and product teams leveraged check‑in gamification, friend‑invitation flows, and strategic banner placements—backed by rigorous A/B testing and data‑driven insights—to boost user engagement, optimize information‑flow ads, and improve overall product performance.

A/B testingGrowth Hackinginformation flow ads
0 likes · 8 min read
Turning Simple Check‑In Features into Powerful Growth Engines at Liulishuo
流利说 Design Team
流利说 Design Team
Mar 25, 2021 · Game Development

How Gamified Interaction Boosts Kids’ Learning: Design Methodology Revealed

This article explains how Liulishuo®️ children’s English uses gamified interactive design—covering core creative concepts, gameplay mechanics, difficulty tuning, progressive structures, and emotional pacing—to increase satisfaction and learning effectiveness for young learners in online education.

Product Designchild educationeducational design
0 likes · 8 min read
How Gamified Interaction Boosts Kids’ Learning: Design Methodology Revealed
流利说 Design Team
流利说 Design Team
Mar 16, 2020 · Product Management

How to Design a Winning Emoji Pack for Community Engagement

This guide walks through the complete process of creating a community‑focused emoji pack—from market stats and target‑user analysis to keyword selection, design style decisions, iterative prototyping, and pre‑launch preparation—showcasing practical steps that turn simple stickers into a brand‑building asset.

Digital AssetsUI/UX processcommunity engagement
0 likes · 7 min read
How to Design a Winning Emoji Pack for Community Engagement
流利说 Design Team
流利说 Design Team
Dec 20, 2019 · Mobile Development

How We Crafted a Child‑Friendly UI for a 3‑8 Year‑Old English Learning App

This article walks through the UI design process of the Liulishuo® children’s English app, covering user personas, core app functions, visual design goals such as efficient browsing, child‑friendly aesthetics, a structured design system, multi‑device adaptation, and component‑library collaboration to deliver a cohesive, engaging experience for both parents and kids.

Children's EducationUI designdesign system
0 likes · 11 min read
How We Crafted a Child‑Friendly UI for a 3‑8 Year‑Old English Learning App
流利说 Design Team
流利说 Design Team
Oct 31, 2019 · Fundamentals

How to Create Your Own Stop‑Motion Animation in Simple Steps

This article explores the history and techniques of stop‑motion animation, showcases renowned studios such as Leica, Aardman, and Shanghai Animation Film Studio, and provides a step‑by‑step DIY guide with materials, shooting tips, and post‑production advice for beginners.

DIYanimation tutorialcreative arts
0 likes · 6 min read
How to Create Your Own Stop‑Motion Animation in Simple Steps
流利说 Design Team
流利说 Design Team
Sep 10, 2019 · Fundamentals

Master the 4 Core Principles of Graphic Design: A Practical Learning Plan

This article presents a comprehensive graphic design learning plan that covers the four fundamental design principles, the role of proportion and grid systems, the effective use of point, line, and plane, and practical tips with visual examples to help designers build a solid design foundation.

Typographydesign principlesgraphic design
0 likes · 8 min read
Master the 4 Core Principles of Graphic Design: A Practical Learning Plan
流利说 Design Team
流利说 Design Team
Sep 30, 2018 · Product Management

How to Build an Effective User Experience Map in 7 Simple Steps

This guide explains what a user experience map is, why it matters, the essential components such as tasks, emotions and touchpoints, and provides a step‑by‑step process—including goal setting, research, brainstorming, affinity diagramming, and low‑ and high‑fidelity prototyping—to help teams visualize and improve the user journey.

Affinity DiagramStoryboardUX map
0 likes · 7 min read
How to Build an Effective User Experience Map in 7 Simple Steps