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consumer behavior

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Alimama Tech
Alimama Tech
Nov 24, 2021 · Big Data

Consumer Behavior Analysis Models: Path, Funnel, Retention, and Lifetime Value

The article explains how brands can leverage comprehensive consumer‑behavior analysis—using path, funnel, retention, and lifetime‑value models—to integrate multi‑channel data, visualize user journeys, identify conversion bottlenecks, track ongoing engagement, and quantify revenue impact, enabling data‑driven product and marketing optimization.

consumer behaviordata analysisfunnel model
0 likes · 14 min read
Consumer Behavior Analysis Models: Path, Funnel, Retention, and Lifetime Value
Qunhe Technology User Experience Design
Qunhe Technology User Experience Design
Jun 29, 2021 · Product Management

How to Master Market Segmentation for Smarter Product Strategies

This article explains the concept and origins of market segmentation, why it matters for businesses, when to apply it based on market maturity, the key demographic, psychographic and behavioral variables used, and the statistical methods—canonical correlation, clustering, and discriminant analysis—employed to create and validate effective segments.

canonical correlationcluster analysisconsumer behavior
0 likes · 12 min read
How to Master Market Segmentation for Smarter Product Strategies
JD Retail Technology
JD Retail Technology
Jan 11, 2019 · Fundamentals

2019 Southeast Asian E‑Commerce Market Trends and Outlook

The 2019 analysis by JD Technology Management Center forecasts rapid growth in Southeast Asian e‑commerce, highlighting expanding mobile commerce share, stronger electronic payment adoption, improved logistics, multi‑channel integration, rising social media influence, accelerated platform technology innovation, a growing middle class and Gen‑Z consumer base, and supportive government policies.

Southeast Asiaconsumer behaviordigital payments
0 likes · 7 min read
2019 Southeast Asian E‑Commerce Market Trends and Outlook
Tencent Cloud Developer
Tencent Cloud Developer
May 17, 2018 · Product Management

Analysis of China's Retail Industry Development, Market Trends, and Module Recommendations

The article reviews China’s retail evolution from planned‑economy roots through e‑commerce boom to today’s O2O “new retail” era, highlighting rational online growth, offline revitalization, blurred channel boundaries, precision advertising, and recommends modules such as membership points, LBS store locating, and coupon systems via mini‑programs.

ChinaO2OSmall Programs
0 likes · 7 min read
Analysis of China's Retail Industry Development, Market Trends, and Module Recommendations
JD Retail Technology
JD Retail Technology
May 10, 2017 · Artificial Intelligence

JD Data Algorithm Competition: Solving Shopping Dilemmas with AI

The JD Data Algorithm Competition aims to help shoppers overcome decision paralysis by using advanced algorithms to match users with products they'll love, featuring diverse participants from students to professionals competing for prizes and potential real-world implementation.

Algorithm DevelopmentJD.comartificial intelligence
0 likes · 3 min read
JD Data Algorithm Competition: Solving Shopping Dilemmas with AI