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Product Strategy

132 articles · Page 2 of 2
JD.com Experience Design Center
JD.com Experience Design Center
May 15, 2020 · Product Management

How to Redesign a Low‑Price E‑Commerce Channel for the Bottom‑Tier Market

This article details a comprehensive redesign of a low‑price e‑commerce channel targeting lower‑tier cities, outlining scenario‑based positioning, design strategies such as amplified benefits, grassroots copy, lively atmosphere, trust building, and measurable improvements in conversion and user perception.

Product StrategyUI redesigncase study
0 likes · 11 min read
How to Redesign a Low‑Price E‑Commerce Channel for the Bottom‑Tier Market
21CTO
21CTO
Apr 15, 2020 · Product Management

How China’s Internet Wars Forged Today’s Tech Giants

From the early ARPANET‑style military network in 1969 to the fierce 3Q battle, O2O surge, and the bike‑sharing frenzy, this article chronicles a decade of Chinese internet competition, showing how relentless market fights, massive subsidies, and strategic alliances shaped the rise and fall of countless startups and forged the dominant platforms we see today.

Business CompetitionChinese techInternet History
0 likes · 17 min read
How China’s Internet Wars Forged Today’s Tech Giants
21CTO
21CTO
Jan 7, 2020 · Product Management

How to Choose the Right SaaS Product: Lessons from LogicMonitor and Startup Growth

This article shares practical insights on selecting the right product for SaaS startups, emphasizing the importance of market‑driven focus, vertical niche versus platform strategies, product‑market‑fit stages, avoiding excessive customization, and scaling up with a disciplined product roadmap.

Market FitProduct StrategySaaS
0 likes · 14 min read
How to Choose the Right SaaS Product: Lessons from LogicMonitor and Startup Growth
58UXD
58UXD
Nov 27, 2019 · Product Management

Eight Distinct User Personas in China’s Lower‑Tier Markets: Insights for Product Strategy

A three‑week field study across north, west, central and south China interviewed county‑level users, applied the VALS model to segment the lower‑tier market into eight detailed personas, and revealed each group’s core traits, lifestyle, consumption habits, social influences and internet usage to guide product and marketing decisions.

Product StrategyUser SegmentationVALS model
0 likes · 21 min read
Eight Distinct User Personas in China’s Lower‑Tier Markets: Insights for Product Strategy
网易UEDC
网易UEDC
Nov 6, 2019 · Product Management

How to Boost Platform Content Exposure with Smart Node‑Based Distribution

This article explores how designing various content nodes—based on user behavior, preferences, identity, social relationships, time, location, and multi‑dimensional attributes—can dramatically improve the efficiency and personalization of content distribution across digital platforms.

Content DistributionProduct Strategynode design
0 likes · 10 min read
How to Boost Platform Content Exposure with Smart Node‑Based Distribution
网易UEDC
网易UEDC
Sep 23, 2019 · Product Management

How to Conduct a Rapid SWOT Analysis for a Music Guessing Mini‑Program

This article walks through a step‑by‑step SWOT analysis applied to a music‑guessing mini‑program concept, showing how to map strengths, weaknesses, opportunities, and threats, prioritize strategic actions, and draft a concise implementation plan for product managers.

Music AppProduct StrategySWOT analysis
0 likes · 8 min read
How to Conduct a Rapid SWOT Analysis for a Music Guessing Mini‑Program
Big Data Technology Architecture
Big Data Technology Architecture
Aug 12, 2019 · Product Management

The Rise of ByteDance and Its Impact on China's Internet Ecosystem

This article examines how ByteDance’s rapid growth and content ecosystem have challenged traditional Chinese internet giants like Tencent and Baidu, analyzing the strategic battles over user engagement, algorithmic recommendation versus social recommendation, and the implications for product management and market dynamics.

ByteDanceInternet CompetitionProduct Strategy
0 likes · 14 min read
The Rise of ByteDance and Its Impact on China's Internet Ecosystem
58UXD
58UXD
Aug 9, 2019 · Product Management

How Data‑Driven Visual Design Boosted Yellow Pages Conversion by 40%

This article explains how visual designers can leverage data analysis to demonstrate design value and drive conversion in Yellow Pages operations, covering design insights, strategic visual tactics, template standardization, and reinforced user guidance that together increased traffic conversion by 40%.

Conversion OptimizationProduct Strategydata‑driven design
0 likes · 8 min read
How Data‑Driven Visual Design Boosted Yellow Pages Conversion by 40%
Architects Research Society
Architects Research Society
Jun 24, 2019 · Product Management

Understanding the BCG Growth‑Share Matrix and Its Application in Product Strategy

The BCG growth‑share matrix, developed by the Boston Consulting Group in the early 1970s, visualizes product portfolios across market growth and relative market share, guiding resource allocation among stars, question marks, cash cows, and dogs while highlighting the model's strengths and criticisms.

BCG MatrixBusiness AnalysisProduct Strategy
0 likes · 6 min read
Understanding the BCG Growth‑Share Matrix and Its Application in Product Strategy
21CTO
21CTO
Jun 21, 2019 · Product Management

How ByteDance Built a $75B ‘App Factory’: Product & Investment Strategies

The article examines ByteDance’s rapid rise to a $75 billion valuation, detailing its product‑by‑product expansion from early apps to TikTok, its strategic investments across content, education and gaming, and the organizational tactics that turned the company into a dominant ‘app factory’.

ByteDanceChinese techProduct Strategy
0 likes · 13 min read
How ByteDance Built a $75B ‘App Factory’: Product & Investment Strategies
Xianyu Technology
Xianyu Technology
May 15, 2019 · Product Management

Insights from Facebook F8 2023 Conference: Product Strategy, Privacy, and Technical Directions

At F8 2023, Facebook unveiled a “Private Vision” emphasizing encrypted data and limited content visibility, introduced a “secret crush” dating tool, rolled out the ultra‑lightweight Lightspeed Messenger, highlighted community‑centric Groups and cross‑app integration, and signaled major AR/VR/AI investments while showcasing research on user well‑being and new business‑enablement capabilities for developers.

AR/VRBusiness growthF8 Conference
0 likes · 7 min read
Insights from Facebook F8 2023 Conference: Product Strategy, Privacy, and Technical Directions
21CTO
21CTO
Apr 8, 2019 · Product Management

Can Facebook Transform into the West’s WeChat? A Deep Dive into Its Strategic Challenges

The article examines whether Facebook can reinvent its business model to emulate WeChat’s all‑in‑one digital ecosystem, outlining required shifts in messaging integration, in‑app commerce, and payment systems while highlighting cultural, regulatory, and competitive obstacles that make such a transformation exceedingly difficult.

FacebookProduct StrategyWeChat
0 likes · 8 min read
Can Facebook Transform into the West’s WeChat? A Deep Dive into Its Strategic Challenges
网易UEDC
网易UEDC
Jan 2, 2019 · Product Management

Why Good Design Isn’t Enough: Aligning Design with Business Success

This article guides designers on avoiding wasted effort by ensuring their designs directly support business goals, explaining how to identify key product functions, integrate cross‑team insights, and adopt continuous learning to keep designs relevant and impactful.

DesignDesign thinkingProduct Strategy
0 likes · 9 min read
Why Good Design Isn’t Enough: Aligning Design with Business Success
Big Data and Microservices
Big Data and Microservices
Aug 28, 2018 · Big Data

Turning Idle Hadoop Clusters into Valuable Data-Driven Products and Processes

The article examines how enterprises can transform big data from idle Hadoop clusters into valuable assets by adopting data-driven processes and products, outlining the distinction between technology-driven and business-driven approaches, describing data and service product models, and highlighting process optimization across various business functions.

Product Strategybig datadata-driven processes
0 likes · 7 min read
Turning Idle Hadoop Clusters into Valuable Data-Driven Products and Processes
Hujiang Design Center
Hujiang Design Center
Jul 25, 2018 · Product Management

How Designers Can Master Competitive Analysis to Boost Product Success

This guide explains why competitive analysis is essential for UX designers, outlines strategic, user, and practice layers, presents key principles and competitor types, and provides a structured workflow—from brand communication to visual style, layout, motion, and verification—to produce actionable design insights.

Product StrategyUX designcompetitive analysis
0 likes · 10 min read
How Designers Can Master Competitive Analysis to Boost Product Success
网易UEDC
网易UEDC
Jul 23, 2018 · Product Management

How Design Thinking Elevates Visual Design: From Product Strategy to User Impact

Visual designers must go beyond aesthetics by embracing product thinking and design thinking; this article breaks down the three layers—product thinking, visual strategy, and visual execution—showing how they interconnect like a ship’s navigation system to guide designers toward user‑centered, impactful outcomes.

Design thinkingProduct Strategyuser experience
0 likes · 8 min read
How Design Thinking Elevates Visual Design: From Product Strategy to User Impact
BiCaiJia Technology Team
BiCaiJia Technology Team
Sep 9, 2017 · Product Management

Essential Skills and Daily Practices Every Product Manager Needs

This article breaks down the realistic role of product managers, highlighting core competencies such as communication, independent thinking, and project management, and offers practical guidance on handling diverse requirements and ensuring product plans smoothly transition into development.

PRDProduct StrategyRequirements Gathering
0 likes · 6 min read
Essential Skills and Daily Practices Every Product Manager Needs
21CTO
21CTO
Aug 2, 2017 · R&D Management

How Wang Xiaochuan Built Sogou: R&D Management Lessons from a Chinese Tech Icon

The article chronicles Wang Xiaochuan’s journey from a gold‑medal IOI student to Sogou’s CEO, detailing his early setbacks, strategic hires, product pivots, key partnerships, and the leadership decisions that shaped Sogou’s rise in China’s competitive internet landscape.

Chinese techProduct StrategySogou
0 likes · 15 min read
How Wang Xiaochuan Built Sogou: R&D Management Lessons from a Chinese Tech Icon
58UXD
58UXD
Jul 27, 2017 · Product Management

Mastering Requirement Communication: 3 Steps to Align Designers and Product Managers

This guide walks new designers through a three‑step demand communication process, how to evaluate a requirement’s necessity and priority with experience maps, understand product strategy, competitor and user insights, set clear redesign goals, and plan projects to avoid endless changes.

Product Strategydesigner collaborationexperience map
0 likes · 6 min read
Mastering Requirement Communication: 3 Steps to Align Designers and Product Managers
Suning Technology
Suning Technology
Oct 18, 2016 · Product Management

Key Takeaways from the 2016 Suning UX Conference: Rational Design and Service Innovation

The 2016 Suning User Experience Conference in Nanjing gathered industry leaders to discuss design thinking, rational design models, full‑link service design, research methods combining implicit and explicit signals, and the three‑body practice of humanity, relationships, and monetization, highlighting how seamless experiences boost brand loyalty.

Design thinkingProduct StrategyRational Design
0 likes · 8 min read
Key Takeaways from the 2016 Suning UX Conference: Rational Design and Service Innovation
Suning Design
Suning Design
Oct 10, 2016 · Product Management

What Can Design Leaders Reveal About Rational Redesign and Service Innovation?

This article introduces six distinguished design experts—covering e‑commerce search, full‑chain service innovation, omnichannel sales, user‑experience mastery, seamless experience design, and overcoming UX bottlenecks—detailing their backgrounds, affiliations, and the key topics they will present at the main conference.

Design thinkingProduct StrategyService design
0 likes · 8 min read
What Can Design Leaders Reveal About Rational Redesign and Service Innovation?
Big Data and Microservices
Big Data and Microservices
Mar 31, 2016 · Industry Insights

16 Rules to Turn Your Internet Product into a Market Powerhouse

This article distills sixteen practical laws—from targeting aspirational "dangsi" users to leveraging crowdsourced collaboration and rapid iteration—that explain how successful internet products capture user participation, deliver exceptional experiences, and build sustainable ecosystems.

Product Strategybrand buildingindustry insights
0 likes · 11 min read
16 Rules to Turn Your Internet Product into a Market Powerhouse
21CTO
21CTO
Feb 23, 2016 · R&D Management

What Really Drives a Technology‑Driven Company? Myths and Realities

This article explores the true meaning of a technology‑driven company, arguing that product, customers, and problem definition outweigh pure tech, and discusses when CEOs need technical backgrounds, the role of engineers, and why chasing the newest tech can be harmful.

Product Strategydata-drivenengineering leadership
0 likes · 10 min read
What Really Drives a Technology‑Driven Company? Myths and Realities
21CTO
21CTO
Nov 1, 2015 · Product Management

Why “Internet+” Isn’t Just Adding Tech – It’s Redefining Connections

The article explains how “Internet+” differs from simply adding the internet to existing businesses, emphasizing that true digital transformation reshapes connections, user experience, and business models, and outlines emerging trends like IoE, IoT, and the shift from customer‑centric to user‑centric thinking.

Business ModelInternetIoT
0 likes · 14 min read
Why “Internet+” Isn’t Just Adding Tech – It’s Redefining Connections
21CTO
21CTO
Sep 22, 2015 · Product Management

Why Shifting from Customers to Users Is Crucial for Digital Transformation

The article explains that traditional businesses focused solely on customers cannot successfully transition to the internet era, because true digital success requires treating users—who may not pay but engage continuously—as the core of product strategy, leading to sustainable business models.

Business ModelProduct Strategycustomer vs user
0 likes · 10 min read
Why Shifting from Customers to Users Is Crucial for Digital Transformation
21CTO
21CTO
Aug 31, 2015 · Product Management

How Micro‑Innovation Fuels Disruptive Success: Insights from Zhou Hongyi

Drawing from countless failures, Zhou Hongyi explains how micro‑innovation evolves into disruptive breakthroughs, emphasizing user‑centric design, extreme simplicity, and strategic pricing, while offering practical methods for product teams to adopt a "small‑user" mindset and out‑maneuver industry giants.

EntrepreneurshipProduct Strategydisruptive innovation
0 likes · 15 min read
How Micro‑Innovation Fuels Disruptive Success: Insights from Zhou Hongyi
21CTO
21CTO
Aug 21, 2015 · Product Management

Why a User‑First Mindset Beats Traditional Customer Models in the Internet Age

The article explains how internet companies must shift from a traditional customer‑centric approach to a user‑first strategy, emphasizing massive user bases, free services, and exceptional experience as the foundation for sustainable business value and long‑term growth.

Product Strategycustomer vs userfree services
0 likes · 7 min read
Why a User‑First Mindset Beats Traditional Customer Models in the Internet Age
21CTO
21CTO
Aug 15, 2015 · Artificial Intelligence

How Mobile Shift Fueled TikTok’s Rise: Insights from Zhang Yiming’s BEATS IN TECH Talk

In his BEATS IN TECH presentation, Zhang Yiming explains how the migration of media from print and PC to mobile sparked fundamental changes in content creation, distribution, and interaction, leading to the rapid growth of ByteDance’s personalized recommendation engine and the broader impact of information flow on society.

Product Strategyinformation distributionmedia trends
0 likes · 10 min read
How Mobile Shift Fueled TikTok’s Rise: Insights from Zhang Yiming’s BEATS IN TECH Talk
Suning Design
Suning Design
Jul 21, 2014 · Product Management

How to Design Mobile Apps That Truly Simplify Users’ Lives

This article explains why many mobile apps fail to simplify users’ lives, outlines core UX principles such as choosing essential features, clear navigation, understanding users, leveraging platform gestures, building trust, using push notifications wisely, and establishing a feedback loop to create intentional, user‑centric product strategies.

App DevelopmentMobile AppProduct Strategy
0 likes · 6 min read
How to Design Mobile Apps That Truly Simplify Users’ Lives